JOY FLYER DESIGN
JOY FLYER DESIGN
BRAND
This project is a promotional flyer created for the premiere of the theater play JOY. The design of the flyer, including the choice of color palette, imagery, and typography, was inspired by the narrative of the play.
Leaflet Design
Web Redesign
Print Design
Typography
Color & Imagery
Visual Communication
UX/UI DESIGN
VISUAL DESIGN
Information architecture
Design Handoff
Client
CIA La Espina
Year
2023
Field
Theater
Flyer Design & Visual Communication
The project involved the creation of promotional flyers for the premiere of the theater play JOY.
I selected colors, imagery, and typography to reflect the story’s narrative, highlighting the critique of consumer society and the protagonist’s obsession and pursuit of revenge.
The design aimed to capture the play’s dramatic tone and engage the audience, translating the themes into a visually compelling piece.
Flyer Design & Visual Communication
The project involved the creation of promotional flyers for the premiere of the theater play JOY. I selected colors, imagery, and typography to reflect the story’s narrative, highlighting the critique of consumer society and the protagonist’s obsession and pursuit of revenge.
The design aimed to capture the play’s dramatic tone and engage the audience, translating the themes into a visually compelling piece.
Visual Design
The flyer’s palette was chosen to reflect the dramatic tone of the play, using black and red in accordance with the client’s branding. These colors help convey the intensity of the narrative while maintaining visual cohesion. High-quality imagery was selected to complement the palette and reinforce the story’s emotional impact. Typography was carefully selected to communicate the play’s themes and mood, balancing readability with expressive character, while guiding the viewer’s eye through the flyer.
Visual Design
The flyer’s palette was chosen to reflect the dramatic tone of the play, using black and red in accordance with the client’s branding. These colors help convey the intensity of the narrative while maintaining visual cohesion. High-quality imagery was selected to complement the palette and reinforce the story’s emotional impact. Typography was carefully selected to communicate the play’s themes and mood, balancing readability with expressive character, while guiding the viewer’s eye through the flyer.
Production
The flyer was produced as a print-ready piece, ensuring color accuracy and quality across all materials. Every design decision, from composition to imagery, was aligned with the narrative and branding goals, resulting in a cohesive and visually engaging promotional material.
Production
The flyer was produced as a print-ready piece, ensuring color accuracy and quality across all materials. Every design decision, from composition to imagery, was aligned with the narrative and branding goals, resulting in a cohesive and visually engaging promotional material.
Visual Design
The flyer’s palette was chosen to reflect the dramatic tone of the play, using black and red in accordance with the client’s branding. These colors help convey the intensity of the narrative while maintaining visual cohesion. High-quality imagery was selected to complement the palette and reinforce the story’s emotional impact. Typography was carefully selected to communicate the play’s themes and mood, balancing readability with expressive character, while guiding the viewer’s eye through the flyer.
Production
The flyer was produced as a print-ready piece, ensuring color accuracy and quality across all materials. Every design decision, from composition to imagery, was aligned with the narrative and branding goals, resulting in a cohesive and visually engaging promotional material.
